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Home > Our Company > About Tesselaar
About Tesselaar
In June 1939 - just weeks before the outbreak of World War 2 in Europe - Cees and Johanna Tesselaar left Holland on their wedding day aboard the Strathallan. They were headed for Australia, bringing little but their farming
expertise and a firm belief in hard work and the land of opportunity.
They first settled in Ferntree Gully, then in 1945 moved to Silvan which is located in Victoria's beautiful Dandenong Ranges. They purchased a small six
hectare farm and planted their first crop of Tulips and Gladioli. Over the following decades the company, under the name Padua Bulb Nurseries, grew into Australia's largest family owned floricultural operation.
The growth and the development of the company, which is now headed by Cees and Johanna's eldest son Kees, has also been heavily dependent on the 'larger Tesselaar family' - the employees. Many employees have been with the company for years and have then encouraged
their own children to join the firm. The result is a strong thread of family tradition that binds everyone together.
Tesselaar Bulbs is a unique blend of the growing and marketing of cut flowers,
bulbs, plants and perennials. The major thrust of the business is the distribution of flowers grown on the Tesselaar farms situated around the country. Through a specialist network of subsidiaries and associate companies in Victoria, New South Wales, Queensland
and Western Australia, locally grown flowers are air freighted and delivered directly into the florist shops around the country. Flowers grown by some 140 Australian growers are also marketed through the Tesselaar network. Given the Tesselaar expertise in growing,
the company can ensure all flowers they market are of the same high quality.
While
bulb crops are mostly field grown, most cut flowers are now grown
under cover. Tesselaar's pioneered the use of plastic houses in
Australia back in the 1960s. Now with six hectares under cover,
including the latest automatic elevated plastic houses, the most
fuel efficient computerised glass house system in the world, Tesselaar's
are able to grow consistently high quality crops year round.
Bulb
crops are grown for distribution to other wholesalers and pre-packed
in large quantities for one of the major Australian distributors.
Bulbs are also marketed through Tesselaar's Mail Order Division.
Amoungst the first to see the potential of this powerful distribution
method, Tesselaars are now the largest bulb and perennial mail order
company in Australia. The large and very loyal customer base is
the envy of the industry.
The
company's industry leadership is enhanced through a long-standing
commitment to developing the industry as a whole. This tradition
began in the 1940s and '50s with Cees Tesselaar helping other Dutch
immigrants establish their own nursery businesses.
The
purposeful, pacesetting approach of the company has also helped
to develop local industry and is evident through the continuous
adoption of new technologies, techniques and plant varieties from
around the world
Tesselaar
family members have also participated in tourism, training, floricultural
and horticultural organisations including serving as president of
both the Nursery Industry Assocation of Victoria and Flower Growers
Association of Victoria. They have also been on the boards of the
Nursery Industry Association of Australia, the Horticultural Research
and Development Council, the Australian Flower Export Council, the
Australian Flower Growers Council, the local tourism authority and
they participate in the Industry Training Council board of Victoria.
The
family heritage is maintained through the annual Tesselaar Tulip Festival.
Surrounded by thousands of tulips and other flowers in full bloom,
members of the Tesselaar family and extended family dress in traditional
Dutch costume and clogs to welcome the public and loyal customers
to their Silvan farm. This festival has over the years attracted
one million visitors and raised over $68,000 for the Australian
Red Cross and other local charities.
Through
hard work, innovation and creativity, Tesselaar Bulbs is colouring Australian lives with ever more beautiful garden plants
and longer lasting, better performing flowers. Three generations
of the Tesselaar family are united in their commitment to supplying
their customers across the nation with Australia's best bulbs and
flowers.
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